Big ticket items are typically high-priced products or services, often costing thousands or even tens of thousands of dollars. Examples of big ticket items include cars, boats, homes, appliances, electronics, jewelry, furniture, and vacations.
Many big ticket items require financing because they are beyond the reach of most consumers' disposable incomes. As a result, sellers of big ticket items often offer financing options such as loans or payment plans.
Marketing big ticket items can be challenging because consumers tend to be more cautious and take longer to make a purchase decision. This means that sellers need to invest more time and resources into building relationships with potential buyers to establish trust and credibility.
Despite the challenges, big ticket items can be highly profitable for businesses that are able to successfully market and sell them.
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